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Fujian Shishi: Clothing Breaking Cocoon Depends On Core Products

2012/1/16 9:42:00 12

Facing the complex and changeable economic situation at home and abroad, the municipal Party committee and the municipal government continuously promote the pformation and upgrading of enterprises, encourage enterprises to develop terminal products, create brands independently, develop sales channels, and increase the added value of products, so that the textile industry has maintained a good growth momentum.

With the coming of the year of the dragon, we should welcome the textile and garment foreign trade enterprises in the new year of purchasing season, but have gone through a bleak day.

In the past few days, Mr. Gong, who has been engaged in clothing trade for many years, can not find a little bit of joy and happiness.

The company was so cold that only one of them hung his head and sighed in the office, because he did not receive it in half a month.

business

Now he was at a loss.

"Low price" is a common order.

"Exchange rate fluctuations, rising raw material prices, and rising labor costs can all be digested by market demand, in other words,

wool

It will happen on sheep.

However, the decline of rigid demand is the most terrible.

But once demand is reduced, it is horrifying.

Last year and the first half of this year, many foreign trade enterprises did not want to take orders because of large exchange rate fluctuations and thin profits.

But now it is not available. "For the recent change in the European and American markets, many textile and garment enterprises have similar feelings.

Europe and the United States debt crisis dragged down the global economic downturn, coupled with

unemployment rate

Climbing, inflationary pressures are increasing, and consumers are tightening their purse strings, which makes merchants in Europe and the US have to reduce procurement plans.

According to the relevant data, in 2011, 1-8 months, China's textile and clothing export growth has been maintained at more than 20%, however, the adverse effects of European and American debt crisis on China's textiles and clothing began to appear in September, and the growth rate of textile and clothing exports fell to 14.8% in that month.

In October, China's textile and clothing exports continued to narrow.

From the bulletin issued by the Ministry of Commerce, we can see that in October, China's textile and clothing exports totaled 19 billion 650 million US dollars, an increase of 10.4%, of which 7 billion 450 million US dollars in textile exports, an increase of 18.4%, and 12 billion 200 million US dollars in clothing exports, an increase of only 6%.

In addition to trade data, the Canton Fair, which can best reflect changes in external demand, also conveys unoptimistic market signals.

The reporter learned from the textile and garment enterprises of the 110th Canton Fair that today the market in Europe and America is not as good as before, even worse than the financial crisis in 2008.

"The most obvious feeling of this exhibition is that the volume of traffic is not as good as before. Some large customers in the US market did not come. Instead, customers from Brazil, Russia, Turkey and other countries grew up."

A clothing Limited company official told reporters.

At the Canton Fair, nearly two hundred newly developed sweaters were displayed on the company's booth. The company hopes to attract more foreign businessmen's attention.

However, even if European and American businessmen stopped to negotiate, the exhibitors were still unable to get excited. "The new acquaintances of American businessmen also have, but the price they offer is relatively low, so the profit is not high enough to talk about."

The person in charge said.